Entries with Topic: Nonprofit Management

UST recently published an eBook that discusses how the global pandemic challenged nonprofits in ways that were unprecedented at that time and how taking the time to develop better defenses against subsequent crises—building greater resilience against natural, economic and health threats—nonprofits can move toward a better prepared future.  

This insightful eBook uncovers strategies that can help nonprofits implement a game plan that will help ensure organizational sustainability in the wake of the next disaster. Available now for download, UST’s eBook will help you protect your employees, continuity of services and the communities you serve when future challenges arise.

In this eBook, you’ll also discover:

  • Why it’s important to mitigate future risks
  • How to shift from crisis management to proactive planning
  • Methods to develop your intended impact and theory of change

Don’t miss your opportunity to download your complimentary copy of “Preparing for Future Crises: Strategies to Ensure Nonprofit Resiliency” to discover how to protect your nonprofit and its workforce from future crises.

In the latest rendition of UST Live, we were joined by guest moderator, Jenny Berg of the Leadership Council for Nonprofits, where we welcomed thought leaders from across the U.S. with expertise in DEI best practices. In this session, the panel discussed innovative strategies for identifying (and prioritizing) board diversity and inclusion practices—that in turn can help advance your mission in such a way that is both equitable and more appealing to donors, potential job candidates and the communities you serve.

Watch now to discover:

  • Common hurdles nonprofits face with increasing diversity on the board
  • Ideas on how to identify and approach new board member candidates
  • Tips for helping nonprofit boards embrace the need to change
  • Strategies for onboarding new board members

 

Upcoming UST Live Webinars: This webinar series was designed to equip nonprofits with the strategies and resources they need to survive (and thrive) in a constantly evolving environment. Be on the lookout for our next UST Live sessions—scheduled for June, September, and December—where we’ll discuss strategies surrounding nonprofit sustainability, HR and compliance and leadership development. 

With the rise of smartphones, social media and other digital channels, nonprofits now have more tools available to them for engaging donors than ever before. The issue that comes with having so many ways to donate, is that it can be difficult to pinpoint which engagement techniques are most effective for engaging donors. Most nonprofits know that the main form of donor engagement is making a donation, however, there are quite a few ways to engage with those individuals any time they support or directly interact with the organization. Any opportunity to interact with a donor is a chance to strengthen your relationship with them, which could naturally result in more donations.

To show appreciation for your donors, it’s crucial to develop nonprofit donor engagement strategies that strengthen the relationship between you and your supporters. If you’re looking for best practices to boost your donor engagement, here are four key techniques that can help your nonprofit raise more money and improve your donor retention rate:

1) Create Personal and Genuine Messaging: Engaging your donors requires a personal and authentic approach. Take the time to learn about your donor’s interests as individuals and be transparent when you have interactions with them. Establishing trust with your donors will often result in their willingness to support your mission and reaching your donors on a more personal level, can allow for more opportunities to create personalized engagement strategies down the line.

2) Utilize the Benefits of Software: It’s a challenging task to keep up with hundreds, thousands, or even tens of thousands of donors. Successful communication with your donors requires individualized approaches and the information necessary to make it possible to make those individualized approaches come to life. This is where having a donor database can be a great resource—a nonprofit CRM—a tool built to help nonprofits track all aspects of their donor relationships. 

3) Offer and Implement a Membership Program: A membership involves the donor giving fees or dues to a nonprofit in exchange for member status and the rights, perks or benefits that are included in the membership. The frequency and type of engagement opportunities you offer members will depend on your organization, but the possibilities can be endless. For example: host member only events, special volunteer opportunities or a member ONLY newsletter.

4) Create a Text Communication Option: Seeing as texting is such a prevalent communication method, organizations need to take advantage of this huge engagement opportunity. There are many services that enable nonprofits to establish a text marketing list, allowing your organization the ability to send a mass text message to all donors who subscribed to this list.

Looking for opportunities to engage with your donors authentically and honestly will go a long way in ensuring donors donate time and time again. Take the time to deeply understand why the donor supports you and deliver on their expectations. Start seeing a donation as a part of a relationship, not a one-off business transaction. This way you begin to deepen relationships with people that support what you do, rather than just treating them as just donors. Show gratitude to your donors, invite them to engage in other ways than donating, share with them why they matter, and get to know them on a more personal level.

 

Nonprofits across the country were forced to pause, pivot and make remarkable changes to their in-person events last year due to the unprecedented circumstances of COVID-19. As organizations continue thinking about their in-person vs. virtual strategies, the hybrid future of events is taking form—changing the events landscape for years to come.

Virtual events offer the best combination of brand exposure and the digital engagement people crave. Whether your event is large or small, one day or one week, we’ve compiled some of the top Virtual Event Best Practice Tips to help you navigate the many considerations involved in planning (and executing) a successful virtual event. 

Want access to more nonprofit-specific tips, toolkits and webinars? Sign up for our nonprofit eNewsletter today!

In today’s talent-based economy, an organization’s workforce is one of its most important tangible assets. Despite its importance, this asset is often not carefully planned, measured, or optimized. This can mean that many organizations are not sufficiently aware of the current or future workforce gaps that will limit execution of the current business strategy. Yet at the same time, boards of directors, CEOs and chief human resource officers will frequently declare that workforce planning and data-driven decision making is a top priority for their organizations.

While there can be a disconnect in understanding why there is a gap between intent and execution, the most obvious cause is a lack of defining consistent objectives regarding the outputs of workforce planning, and a lack of consistent processes by which organizations conduct workforce planning and future modeling. Organizations need to design an approach that moves workforce planning from only being considered by a small group of those who think about the future of their workforce, to everyone looking at it’s overall operational effectiveness—this is where management is accustomed to spending its time and energy.

When creating a workforce strategy, there are five key workforce areas that are critical to driving successful business outcomes:

1) Defining Business Operations and Direction: The most critical step in strategic workforce planning is alignment—alignment of business strategy, organizational structure, people, and results. Ensure clarity around strategic objectives, then make sure you have a holistic organizational design and talent plan to drive getting the right people with the right skill set into the right role, thus delivering results.

2) Staffing & Talent Goals: Strategic workforce planning is a key component when looking at the overall talent strategy. It begins with understanding where the organization is headed; what are the future organizational capabilities? This helps the organization identify new skills and competencies needed to create learning and developing opportunities. This is turn, helps define the talent acquisition strategy.

3) Training & Innovation: Offering training opportunities is an ideal way to retain your current staff and to bring on new talent. Investing in developing your employee’s skill set, knowledge and experience will go a long way in nurturing an employee’s journey while encouraging innovation within your workforce.

4) Employee Feedback: Taking the time to listen to your employees is key when creating a successful workforce strategy. Not only can showing your workforce that you are really listening to them improve employee engagement levels, but it also can boost workplace morale, job satisfaction rates and overall retention. Taking the employee feedback and applying it to the development of your workforce strategy will result in a more cohesive and successful strategy.

5) Workplace Environment: Factoring in the importance of your organization’s work environment from an overall workforce strategy perspective can enable an uptick in performance by increasing innovation, employee experience and most importantly, productivity.

Workforce planning requires in-depth insight into what a company needs in terms of talent and skills. And breaking it down into these five key areas will allow your organization to develop and sustain high quality workforce planning programs and be rid of the traditional barriers that can restrain effective workforce planning.

This year, UST has been busy creating a plethora of timely and relevant resources designed specifically to help the nonprofit sector navigate the many unknowns presented by the pandemic. You probably recall seeing some of these resources over the past eight months but… with everything you are dealing with these days, you may have missed something.

Below is a list of our Top 5 Resources from 2020:

  1. COVID-19 Nonprofit Workforce Trends Report
  2. eBook: Strategies to Secure Nonprofit Endurance
  3. 7 Mental Wellness Tips Flyer
  4. COVID-19 Employer Guide
  5. Telecommuting Toolkit

As nonprofit employers and their employees continue to adjust their processes for how they work, UST remains committed to supporting the sector with reliable resources that help manage the day-to-day operational challenges. Interested to see what other content we have? Visit our Content Library today!

This short 30-minute on-demand webinar features tools and resources that can help nonprofit employers streamline HR processes and stay compliant with state and federal regulations in these trying times. During this interactive session, UST answered questions about the CARES Act and FFCRA as well as shared examples of problems our nonprofit members have faced and overcome.

Watch now to learn about:

  • Efficiently managing unemployment claims, protests, and hearings
  • Updating policies and handbooks to comply with new legislation
  • Enhancing goodwill by utilizing outplacement services

Whether your primary focus is to ensure compliance, better manage unemployment claims, or to simply stay afloat and keep your employees engaged, this on-demand webinar will provide expert insight and invaluable resources for addressing your current needs.     

For additional COVID-19 employer resources and FAQs, please visit our COVID-19 Resource Center.

As we continue social-distancing—heavily relying on virtual resources—large-scale events have taken on a whole new look and feel. With 2021 right around the corner, NOW is the time to map out what your nonprofit’s event strategy will look like in the new year and beyond.

While the idea of hosting a virtual event might seem overwhelming, with thoughtful planning and the right support, achieving exceptional results is possible. Virtual events offer the best combination of brand exposure and the digital engagement people crave. Whether your event is large or small, one day or one week, we’ve compiled some of the top Virtual Event Best Practice Tips to help you navigate the many considerations involved in planning (and executing) a successful virtual event. 

Want access to more nonprofit-specific tips, toolkits and webinars? Sign up for our nonprofit eNewsletter today!

UST’s latest interactive webinar series, “UST Live,” brings the collective expertise of reputable nonprofit leaders to you—live—in virtual panel discussions.

In our second UST Live webinar, the panel discussed new (and successful) strategies nonprofit leaders have implemented since COVID-19 began, as well as common hurdles nonprofits are facing with future strategy development. Plus, get YOUR questions answered first-hand by your nonprofit peers—who have tremendous experience in strategic thinking and organizational sustainability best practices.

Watch now to discover:

  • Common hurdles nonprofit leaders encountered (and overcame) during COVID-19
  • Tactics utilized for refining existing strategies and developing new ones altogether
  • Successful operational strategies that were implemented after the pandemic began
  • Ideas on how to develop sustainable strategies for 2021

Upcoming UST Live Webinars: In our final session for 2020—scheduled for November 19th—we’ll discuss innovative recruitment best practices that can help nonprofits attract quality job candidates during (and after) a pandemic.

COVID-19 continues to dominate headlines—in more ways than anticipated. While cybercriminals are always looking for ways to scam victims, pandemics provide additional opportunities for fraud. As people are spending more time than ever on their smart phones, iPads, and computers for work, shopping and entertainment, cybercriminals are ramping up their activities and getting more creative with their methods of hacking unsuspecting victims.

According to the Federal Trade Commission (FTC), scammers are using COVID-19 to further target consumers and businesses alike. They’re setting up websites, contacting people by phone and email, and posting dishonest information on social media platforms. Being aware of the different types of scams out there is the first step in protecting yourself, your business and your employees. Knowing how to handle those scams can save you a great deal of headache down the road.

The following are some examples of scams linked just to COVID-19:

  • Government Check Scams – Attempt to get you to make a payment in return for available business funds.
  • Business Email Scams – Create dummy accounts that look like they come from a company executive asking an employee to make a financial transaction.
  • IT Scams – Emails that appear to come from your tech team asking for a password or directing your employee to download infected software.
  • Supply and Shopping Scams – Create fake stores, e-commerce websites, social media accounts, and email addresses claiming to sell high demand supplies like hand sanitizer and face masks. 
  • Robocall Scams – Use a recording that appears to come from Google to target small businesses who may be affected by the Coronavirus, warning them to “ensure your Google listing is correctly displaying. Otherwise, customers may not find you online during this time.”
  • Phishing and Malware Scams – Gain access to your computer to steal your credentials. 
    • Malware is malicious software or viruses that can be activated when you click on email attachments or install risky software.  
    • Phishing is used to convince you to share sensitive data such as passwords or credit card information by pretending to be someone you know.

Take the following precautionary measures to protect your organization and its employees from known and emerging scams:

  • Independently verify the identity of any company, charity or individual that contacts you regarding any COVID-19 related content.
  • Ensure you’re using reliable resources to get up-to-date information on the Coronavirus. The Centers for Disease Control and Prevention (CDC) and World Health Organization (WHO) websites are your safest sources.
  • Be wary of unsolicited emails offering information, supplies, or treatment for COVID-19 as well as anyone requesting personal information. Fraudulent emails may be infected with malware designed to capture keystrokes, credentials, or payment information.
  • Do not click on links or open email attachments from unknown or unverified sources.
  • Make sure your anti-malware and anti-virus software programs are operating and up to date.
  • Use secure login methods such as requiring multiple password authentication for remote employees.
  • Secure home networks by using encryption which scrambles information sent over a wireless  connection so outsiders can’t read it.
  • Never provide personal information to anyone who calls out of the blue.

With so many people working remote, hackers are looking for companies to drop their defenses, making it easier to infiltrate networks. When people are aware of what scams are out there, they are much less likely to fall for them. Talk about the risks with your management team, create a simplified outline of what to look for, and how to respond and relay to your entire staff.

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UST maintains a secure site. This means that information we obtain from you in the process of enrolling is protected and cannot be viewed by others. Information about your agency is provided to our various service providers once you enroll in UST for the purpose of providing you with the best possible service. Your information will never be sold or rented to other entities that are not affiliated with UST. Agencies that are actively enrolled in UST are listed for review by other agencies, UST’s sponsors and potential participants, but no information specific to your agency can be reviewed by anyone not affiliated with UST and not otherwise engaged in providing services to you except as required by law or valid legal process.

Your use of this site and the provision of basic information constitute your consent for UST to use the information supplied.

UST may collect generic information about overall website traffic, and use other analytical information and tools to help us improve our website and provide the best possible information and service. As you browse UST’s website, cookies may also be placed on your computer so that we can better understand what information our visitors are most interested in, and to help direct you to other relevant information. These cookies do not collect personal information such as your name, email, postal address or phone number. To opt out of some of these cookies, click here. If you are a Twitter user, and prefer not to have Twitter ad content tailored to you, learn more here.

Further, our website may contain links to other sites. Anytime you connect to another website, their respective privacy policy will apply and UST is not responsible for the privacy practices of others.

This Privacy Policy and the Terms of Use for our site is subject to change.

Privacy Policy

Privacy Policy and Terms of Use

UST maintains a secure site. This means that information we obtain from you in the process of enrolling is protected and cannot be viewed by others. Information about your agency is provided to our various service providers once you enroll in UST for the purpose of providing you with the best possible service. Your information will never be sold or rented to other entities that are not affiliated with UST. Agencies that are actively enrolled in UST are listed for review by other agencies, UST’s sponsors and potential participants, but no information specific to your agency can be reviewed by anyone not affiliated with UST and not otherwise engaged in providing services to you except as required by law or valid legal process.

Your use of this site and the provision of basic information constitute your consent for UST to use the information supplied.

UST may collect generic information about overall website traffic, and use other analytical information and tools to help us improve our website and provide the best possible information and service. As you browse UST’s website, cookies may also be placed on your computer so that we can better understand what information our visitors are most interested in, and to help direct you to other relevant information. These cookies do not collect personal information such as your name, email, postal address or phone number. To opt out of some of these cookies, click here. If you are a Twitter user, and prefer not to have Twitter ad content tailored to you, learn more here.

Further, our website may contain links to other sites. Anytime you connect to another website, their respective privacy policy will apply and UST is not responsible for the privacy practices of others.

This Privacy Policy and the Terms of Use for our site is subject to change.